Why Bing Ads

Digital Marketing

Why Bing Ads
Why Bing Ads

Bing Ads: It’s time to add Bing into the mix

Investing in Bing ads means less competition, lower Cost Per Click with greater Returns on Ad Spent for your business. Unlock great possibilities with Bing ads with Ingold Solutions. Our team of paid search-certified experts has a solid track record of helping businesses make more revenue through smarter Bing Ads Management with highly optimized, conversion-focused campaigns.

Ingold solutions offers packages to its clients. We give you the freedom to decide how much you want to invest in your online marketing campaign. You can choose from our three packages, namely, Starter, Advanced, and Elite Group, depending on your marketing needs.


Agency Cost


450 € Per month + VAT


750 € Per month + VAT


900 € Per month + VAT

Included Hours Per Month 30 50 75
Term 3 Months 3 Months 6 Months
Team Member Account Executive Dedicated Account Manager Dedicated Account Manager
Audience Research
Monthly Bing Ads spend with Bing Ads networks € 1000 Per Month * € 1500 Per Month * € 2000 Per Month *
Ecommerce Bing Ads ROI reporting
Bing Shopping Feed Management
Bing Text Ad Remarketing & Banner Remarketing
Important Event Tracking
Bing Ads Campaign Set UP and Optimisation (requires additional funding)
Initial Goal Set up
Customer Behaviour Analysis
Keyword Research
Building of Negative Keyword List
Ad Extension Set up and Optimisation
Ad Copy Creation
Display Banner Creation
Shopping Campaigns If Applicable If Applicable
Ongoing Keywords Performance Analysis
Ad Copy Optimisation
Bid Monitoring and Optimisation
Ad Positioning Optimisation
Scheduled Meeting Fortnightly Fortnightly Weekly
Email Support
Skype/ Microsoft Team Support
Phone Support
Weekly Reporting
Monthly Reporting
Setup 12 - 14 Days 12 - 14 Days 7 - 10 Days
  Choose your Plan Choose your Plan Choose your Plan

Why you shouldn’t miss out on the goodness of Bing Ads

In the advertising landscape of today’s world, almost 80 percent of businesses are investing in Google Ads, but only a fraction of that percentage is running campaigns in Microsoft Bing. Every month almost 905 million searches occur on Bing in the UK alone. So, missing out on Bing Ads is equivalent to missing out on a huge volume of potential customers for your business. With a 17 percent share in the Search Engine Market, the majority of which takes place from desktop devices and 12 billion searches taking place every month, Bing’s search volume is too large to be ignored.

Why should you put your money in Bing Ads?

Over the years Bing’s market share is only growing more and more. So now is the most suitable time to take a dive into Bing Ads because the Cost Per Click is comparatively cheaper as most brands have not yet taken benefit of the opportunity.

The demography of Bing users mostly consists of older people with higher disposable income who favour computers over mobile phones. It is certainly not an audience that you should miss out on. Both Bing and LinkedIn are owned by Microsoft, this allows a greater quality of shared data across both the platforms. So, if you are already running ads on LinkedIn or wish to align your LinkedIn Ads strategy with search, then Bing is your place to be in.

Bing Ads also offers precise control over the device and demographic bidding. It allows you to target your ads to a specific group of audiences as per your business needs.

Bing is a remarkable channel to capitalize your business on. At Ingold Solutions, our paid search experts have the required experience to design a Bing Ads campaign that is result-oriented and data-driven that gives your business a competitive advantage, and helps you reach your revenue goals.

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